Sales & business development for deep-tech startups.
Capabilities.
sales & business development consultancy.
for global deep-tech and scientific companies
You built a strong technology. Now it needs a market.
I work with scientific and engineering-driven companies worldwide to turn technical innovation into structured, scalable commercial growth. This is not generic consulting. It is hands-on, technically informed, and built on real international sales experience.
fractional CCO.
for Dutch deep-tech startups
When you are scaling a deep-tech company, sales is not just a function. It is a leadership role.
As a Fractional Chief Commercial Officer, I become part of your company, not an external advisor. I work closely with founders and management teams to build and execute the full commercial strategy.
public speaking.
technical, commercial, and strategic storytelling
I deliver talks that connect technology, business, and real market experience.
this is how we can help you
speaking & networking
About us.
Complex tech to real market success
Many tech companies are built by brilliant engineers and researchers. The technology is strong, but translating that innovation into a clear market strategy and scalable sales engine is often the hardest part. That is where we step in. PSC works with technical founders, university spin-offs, and engineering-led companies that want to bring their innovations to global markets. We support them in clarifying their value proposition, identifying high-value customer segments, and building structured go-to-market and sales strategies that generate real revenue.
founder & Commercial Lead
ebru arslan
” I work fractionally with early-stage deep-tech startups, helping them move from great technology to first customers, strategic partnerships, and structured commercial strategy.
After 12+ years in deep-tech environments, leading global sales teams, building international partnerships, and developing markets across multiple continents, I founded Pink Suit Consultancy.
Through my work, I support seed to series A stage of startups that struggle with business development, market entry, and go-to-market execution.
Alongside this, I am the co-founder of Utrecht Instruments, a Netherlands-based technical and scientific instrumentation partner connecting international technologies with local market needs.
Outside of work, you will usually find me kitesurfing. Much like business development, it requires balance, focus, and knowing when to move with the wind. 🌊 “